Sirivennela Sitaramasastri

Date of Birth: May 20, 1955
Occupation:
Lyricist
Awards:
several awards, Nandi awards & 3 Filmfare Awards.
Sirivennela Sitaramasastri
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Sirivennela Sitaramasastri

Born Chembolu Seetharama Shastry
20 May 1955
Occupation Lyricist

sirivennela" Seetharama Shastry (born 20 May 1955) is one of the most notable lyricists in Indian cinema for movies made in the Telugu language. He has won several state level and other awards for his work. Most recently, he was invited to the TANA (Telugu Association of North America) 2009 cultural celebrations held in Chicago between 2 and 4 July 2009 as the keynote speaker

Background
Chembolu Sitarama Sastri hails from the town of Anakapalli in Visakhapatnam district of the South Indian state of Andhra Pradesh. While pursuing his habit of poetry writing, he worked with the state-owned Telephone department for a living before he started writing film-songs. He discontinued studying medicine in Andhra Medical College.

His father Dr C V Yogi was a multi faceted scholar who worked as a lecturer in Anakapalli (AMAL College) and Kakinada (Ideal College).

Sitarama Sastri currently resides in Hyderabad along with his wife and two sons.

Career:
Sitramasastri debuted with writing songs for K. Viswanath's Sirivennela. The songs in the movie were so phenomenally popular that the name of this movie got tagged to his given name.

The songs of this movie are wonderful and rich in meaning that each of the songs is remembered to this day as landmarks in Telugu film-music.

A particular highlight of the movie is the song Vidhata Thalapuna, sung by S. P. Balasubrahmanyam and P. Susheela. The song is about Aum, the most sacred syllable in Hinduism, from which the Veda traditions originated. Other notable songs include Adibhikshuvu Vadinedi Koredhi and Ee gali Ee Nela.

Sirivennela
His first work in films were the songs for K. Viswanath's Sirivennela. The songs in the movie were so phenomenally popular that the name of this movie got tagged to his given name. (In fact, he is known to many as just "Sirivennela").citation needed The songs of this movie are wonderful and rich in meaning that each of the songs is remembered to this day as landmarks in Telugu film-music.

A particular highlight of the movie is the song Vidhata Thalapuna, sung by S. P. Balasubrahmanyam and P. Susheela. The song is about Aum, the most sacred syllable in Hinduism, from which the Veda traditions originated. Other notable songs include Adibhikshuvu Vadinedi Koredhi and Ee gali Ee Nela.

Awards
He has won several awards, including ten of the prestigious Nandi awards & 3 Filmfare Awards. He is also a winner of the Bronzed Llama of which he is famous for in his home town of Anakapalli.

Nandi Awards list

Year Movie Song(s)
1986 Sirivennela Aadi Bhikshuvu
1987 Sruthilayalu Thelavaarademo swami
1988 Swarnakamalam Andela ravamidi padamuladaa
1993 Gaayam Surajyamavaleeni swarajyamendukani 1
1994 Subhalagnam Chilaka ee thoodu leeka 2
1996 Sreekaram Manasu kaastha kalatha padithe 3
1997 Sindhooram Ardha shathapdapu agnanaanee 4
1999 Prema Katha Devudu karunisthaadani 5
2005 Chakram Jagamantha kutumbham naadi 6
2008 Gamyam Entha varaku endu koraku 7

Lyric Style:
Although he is more popular for his film songs, he has also written devotional and patriotic songs. He has written over a thousand songs on Lord Shiva.citation needed Some of his patriotic songs inspired movies like Gayam directed by Ram Gopal Varma. Another director Krishna Vamsi formulated a story and made a movie Chakram based on 'Jagamanta kutumbam' song written by Sirivennela.citation needed

Apart from being a lyricist, Sitarama Sastri is also a philosopher, thinker and a crusader through his songs for social reformation.

He is one of the most promising lyricist. He has different style of penning the lyrics he usually describe the things with nature. some of hi highlights are

"choostune ekkadinincho chaitram kadili vastundi poga manchunu po po mantu tarimestundi" which means spring will wash away the winter..and brings new light to us

gagananni nelanu kalipe veelundani choopela ee vinthala vanthena inka ekkadidaka which means till how far the bridge between earth and sky continues

he also uses romantic phrases like andinchani adire adharanjali. bandhinchani kaalanne kougili which translates i will welcome you with garland of kisses and your hug should stop the movement of time

mounannelago nuvve vinalandi which means u should hear my silence and know my intension.

inspirational quotes like ne pandistunna raithu ni chirunavvu thotalni.. paripalistuna raju nenai koti gundela kotalni" which translates "I am cultivating the fields of smiles by becoming a farmer ..and I am ruling million hearts by becoming king."

his all time best song is vidhata talapuna from the movie sirivennela.